Shopping Data

That said, pleasing Google is only part of the equation, as you also need to please your actual human audience, and that human audience just happens to like fresh content, too.

Think about it: is there any reason to visit a website that hasn't added anything new since last week?

Not all business ...

Finally, " Mac " tells us that it is a Mac, not a PC.
And those are just the words. Product images, advertising slogans, etc. reinforce all the above points and also create additional interest.

Equate: Anything and Everything
It seems contradictory, but we can explain it, Equate is Walmart's ...

Meaning it attracts new visitors over time due to increasing search volume. This is called Evergreen content , it stays relevant over time and consistently increases conversions alongside a solid SEO strategy.

7. Organic SEO is about 5.66 times better than paid search ads. One of the most basic ...

When a company tells a good story, there is less effort to convince the consumer to make a purchase. This is because an adequate narrative generates quick engagement and accelerated conversions.

Furthermore, a brand narrative can put brands in a new, more powerful and attractive story. However, to ...

Now, let’s better understand what are the main Artificial Intelligence technologies that can be used in business marketing, as they are often used together to develop better products, services, and strategies.


Machine Learning
Machine Learning stands for automatic learning. According to this ...

The problem with Artificial Intelligence is that it requires a lot of training, at least at the beginning, and working with data, to deliver the expected results.

In this sense, it will be necessary to invest heavily in R&D (Research and Development) and this is not something that is within the ...

Competitive research
Find out which keywords your competitors rank best for and what pay-per-click ads they are running .

Website Audit
Discover any potential issues that could cause your rankings to drop.

Backlink monitoring
Check the links on your own site or a competitor's website. Monitoring ...

Interactive landing pages offer a wide variety of advantages for businesses of all kinds. Some of them are:

Increase conversion rates
Interactive landing pages will not only help boost conversions across the board, but they also improve the reputation of businesses , giving them more credibility ...

Interactive landing pages offer a wide variety of advantages for businesses of all kinds. Some of them are:

Increase conversion rates
Interactive landing pages will not only help boost conversions across the board, but they also improve the reputation of businesses , giving them more credibility ...

Let’s say you write a blog post that answers the search intent of a common question in your industry. You’re going to end that blog post with a CTA , right?

That's good practice, of course, but some readers will tune out long before they get there.

But what if your CTA wasn’t just a paragraph at ...