Shopping Data

If you’d like to limit the number of disparate files floating around people’s inbox, try the link sharing option. This will allow you to share reports with multiple stakeholders regardless of whether they have a Sprout account or not.


1. Sprout Social
Sprout Social provides social media marketers ...

Gen Z has never known a world without social media or the internet. It’s enmeshed in their daily lives and serves as their go-to channel for information—even beating out popular search engines. When we asked Lewis how she would describe the way Gen Z uses social, she responded, “A better question is ...

The advent calendar is expected to sell out well before December—underscoring the effectiveness of launching the calendar as early as September.

The play: For brands like Bonne Maman with tried-and-true holiday marketing tactics, bringing your tradition to social (and making your campaign promo ...

It uses sentiment analysis to label mentions as positive, negative or neutral to help you understand public perception in real time. The platform’s Brand Reports pinpoint emerging trends and correlations, highlight key mentions and identify key events.

Features:

Automated sentiment analysis gives ...

EveryoneSocial
EveryoneSocial is a social media employee advocacy tool that solely focuses on employee advocacy. Its freemium model makes it one of the best employee advocacy platforms for businesses looking for a low-cost or even no-cost introduction to employee advocacy.

Screenshot of ...

You can’t post the exact same types of content over and over and expect more views. There are plenty of details big and small to play around with for any given video, including:

Video lengths (sub-15 second vs 30+ seconds vs 1+ minute videos)
Voiceovers vs no voiceovers

Content featuring customers ...

While you can craft a Reel in the Instagram and Facebook apps, Sprout Social’s platform makes it easy to upload and post Reels. You can upload a thumbnail image for the main feed. You can use the Compose feature to plan out your content in advance, schedule it and track performance against your ...

It’s not enough to resolve customer service issues quickly anymore. Businesses need to meet their customers with the personalized service they’re accustomed to from brands across industries and channels. Like how the barista at your neighborhood coffee shop asks you “the usual?” when you walk in the ...

Morris adds, “Marketing teams everywhere are doing incredibly creative, innovative work, but they’re operating in silos that prevent them from maximizing results. When we all work together to get louder and prouder, we multiply the impact of everything we’re doing tenfold, reach prospects more ...

Extend the life of your livestream event by saving and uploading videos to YouTube, sharing snippets to X or trimming clips for an Instagram post or TikTok. You can also use screenshots and quotes for non-video posts to capture your audience’s attention or tease what’s to come. The possibilities for ...