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Nowadays, sustainability has become a crucial aspect for companies that want to stand out and win consumers' preference.

An effective way to reduce your carbon footprint and contribute to preserving the environment is through the adoption of digital services.

Platforms like Digisac allow companies ...

Identifying the perfect customer profile is one of the most powerful strategies a company can adopt to drive growth and success.

This is because knowing your ideal customers in depth allows you to better target marketing efforts, increase sales efficiency and provide an exceptional consumer ...

Nostalgia surrounding Orkut, the social network that marked a generation and was deactivated in 2014, has recently gained strength again.

With the resurgence of interest in accessing old stored photos, many users are looking for ways to recover these precious memories. As such, several viral videos ...

Sony, one of the world's leading technology companies, is expanding its presence in the cryptocurrency market with the launch of Soneium, a second-layer blockchain based on the Ethereum network.

This launch, therefore, is part of a broader strategy by the company to diversify its operations and ...

With the popularization of online customer service tools, such as Webchat, companies of all sizes can optimize their relationships with their customers, offering quick responses and direct support.

This is because, in the fast-paced world of business communication, ensuring that your customers have ...

Recovering inactive customers is more efficient when done across multiple communication channels. Therefore, integrate emails, SMS, and retargeting ads to reinforce your message.

Every customer has different preferences on where and how to communicate, so it’s crucial to be present on the right ...

WhatsApp , one of the world's leading messaging platforms, is widely used by millions of people to exchange messages and make calls, all for free.

But if it doesn't charge users and doesn't display ads, how does it make money?

Let’s explore the main ways the app is monetized and how it stands out ...

Internet use affects the social and psychological development of children and adolescents. On the one hand, the internet can help develop technological skills and provide access to educational content, such as watching instructional videos . On the other hand, excessive use is still a concern, as it ...

Companies that implement and optimize their sales funnel realize significant benefits, including:

Increased conversion rates : by guiding the customer in a structured and strategic way.
Marketing and sales alignment : ensuring both teams are in sync.
Improving customer experience : through a ...

Russia fines Google a record $2.5 trillion over blocking Russian state media accounts on platforms including YouTube and Google.

This progressive fine, which has been increasing since 2021, represents one of the largest sanctions applied to a technology company, reflecting a long clash between the ...