credit cards are operation-driven, that is,

[rifattryo.ut11]

The core lever of growth may be at the end. The first three steps of designing the golden experience path are actually strategic links, and the following three steps are practical links. The golden experience path of the product is the main operation path when the user uses the core service provided by your product, such as the entire process of opening-clicking on the meal ticket-purchasing-consumer in the store. The key to this process is two points. The core service path is to let users experience the value of the product, which is what we often call the h moment.



For example, the moment of consumption and the iran telephone code moment of points redemption. To put it bluntly, it is the moment when the final fulfillment value of the whole set of services you designed is released, which makes users feel happy. For example, the moment when you get the food when you order takeout, the moment when you see the content you are interested in on Xiaohongshu, and so on. Always remember where the core value of your credit card is to users and how to let users experience it deeply. Pay attention to the user's emotional curve and pay attention to the user's emotions in each process of completing the set of experiences you designed.



For example, when you open the page, click to place an order and pay, and when you go to the store to consume, is your entire process smooth? If there is an unexpected problem in the middle, how do you fix this experience? Have you designed surprises that exceed users' expectations and do not break users' bottom line at the links where users have expectations? For example, the simplest example is whether the user experience is smooth, whether the steps are simple enough, whether the interaction is humanized, etc. In fact, many companies attach great importance to the emotional curve.