Brands can educate their audience to expose them to their industry, act as an expert in their field, and improve their image. Companies create their own lecture halls, business academies, and release educational videos on a variety of topics on YouTube.
For example, Tinkoff Bank launched the channel " T-Zh Bogach ", where it tells how to manage your budget and business. Experts tell how to successfully invest money with minimal risk, how to combine career and personal life and how to save money.
Users find not only the content they need on YouTube, but romania cell phone number list also answers to questions about the world around them. In Russia, 78% are confident that YouTube reflects the diversity of society, and 76% of respondents admitted that YouTube gives them ideas that they would never have learned about otherwise. This allows you to significantly broaden your horizons and gather knowledge from around the world on any issue.
How Brands Can Use This
Even simple monitoring of current content will help you find out what is currently in demand in other countries, where and what products are gaining popularity. This knowledge will help you gather information for entering other markets, find interesting insights in different cultures and track what topics may soon gain popularity in Russia.