Why is product customization or personalization so attractive?
In reality we could talk about three main criteria for which a client decides to customize a product:
Practical criteria
It may simply be a matter of identification in the case of identical items that share an environment with other people; by personalizing them we can easily recognize them.
Functional criteria
Another issue is when specific functionality is italy phone number added to that product for a job or task.
In this case, it is a customization based on functionality.
Aesthetic criteria
The user wants what the market offers, but nobody likes to wear a uniform and purchases increasingly tend to reflect/enhance the personality of their owner.
Customization of online products
E-commerce companies have seen a goldmine in personalization.
We can find many online stores that have based their business model on offering users the possibility of working the product to achieve a custom finish .
I can give you some examples so you can see how some e-commerce sites apply it in a practical way.
A good example is the computer store PcComponentes, where you can create your own custom computer based on a wide range of features.
You can choose from the type of processor or motherboard your computer will use to the model of speakers or mouse.
You can build your team from scratch so you can be 100% sure that you are receiving a team tailored to your needs and preferences.
The wasdkeyboards store is also very good, as it allows you to create a mechanical keyboard to your liking.