The template must respect your corporate colors, include your customized logo, and take into account the typography that defines you as a brand.
It must be responsive.
6.- Differences between automatic email and transactional email
Do you know the difference between the different types of emails you can send? In this article you will learn in depth about each of these campaigns. But whatever email you need, you will only get results if you really send indonesia whatsapp mobile number the right messages to the right audience.
In addition, to know how to start an email campaign, you need to know how to discern when to use a transactional email and when you can automate each contact with your users. Or discover the potential of Trigger Marketing, a discipline that consists of sending messages at key moments in response to certain actions .
7.- 10 advantages of creating drip campaigns
drip campaigns
Email marketing automation is taking off. There are still few brands that are betting on proper work focused on segmentation. Therefore, if you manage to discover the keys to achieve this, you will be able to better impact your subscribers and lead them along the conversion funnel.
In this article you can learn why you should create drip marketing campaigns. And how to take advantage of a type of emailing that achieves higher opening and engagement rates, in addition to saving you time and effort .
8.- Discover the best time to send your emails
When to send an email
Knowing when is the right time to send your messages is another aspect that you should take care of. Getting the day or time of sending wrong can make all the efforts you have made go down the drain . That is why it is important to choose the right time.
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This article discusses the results of the main reports on the subject. These are some general ideas that can help you in your decision but do not guarantee that it is the right one. The only way to get it right is to really know your target audience in order to find the best time to send them a message.
9.- 12 original unsubscribe messages to think twice about
unsubscribe messages
What happens when a subscriber has grown tired of your messages? The best thing you can do is make it easy for them to unsubscribe from your mailings. If you don't do this, you run the risk of them marking your messages as spam , which would seriously harm your email marketing campaigns.
However, it is very interesting that before deciding how to start an email campaign you think about the message you are going to offer them when they want to leave. As demonstrated in this article, creating original unsubscribe messages can help a lot to turn the situation around and, therefore, reduce the unsubscribe rate .
10.- What type of bounces can your email campaign suffer and how to avoid them
Avoid email bounces
The moment of truth has arrived. You have already created your messages, chosen the best subject line, written a creative text accompanied by an ideal hero image . In addition, you have sent the email at the right time… But some subscribers never receive that message. Can you identify why?