Whatever way you choose to monetize your blog,

[zihadhosenjm80]

Whatever way you choose to monetize your blog, you’ll make more money if you have more readers. Growing a lifestyle blog can be a little different from marketing blogs in general, as your blog is so driven by your own personality and style.

Google Analytics Screenshot Showing How to Promote Your Blog (Example of Traffic)
There are lots of great blog marketing strategies & blog promotion tactics you can use to get more readers. Here are three that are particularly effective for lifestyle bloggers.

Using Social Media
Social media really is a must for lifestyle bloggers: many find that they get a huge amount of traffic from Pinterest or other social networks. You don’t need to be everywhere—instead, choose a couple of social sites that your target audience uses and that you enjoy too.

You don’t necessarily have to post a lot on social media—a couple of posts each day might well be enough. (Posting too frequently can overwhelm your followers and can quickly exhaust you, too.) If you’re not sure if you have the balance right, take a look at Hootsuite’s guide on how often to post to social media.

To make the most of your social media accounts, make sure you point followers back to your blog on a regular basis. It’s also a great idea to share fun or inspiring photos, polls, questions, and other content to encourage engagement—and to help you get to know your audience. If you’re just getting started, consider growing your instagram followers to build credibility and establish trust for future blog readers.

Starting an Email List (With a Freebie)
I’ve never hear a lifestyle blogger say they started email marketing too soon—but I’ve heard many experienced bloggers express their regret that they left it untouched longer than they should have!

As soon as your blog is up and running, you should get your email list in place too. While you might not have many sign-ups at first, it’ll gather momentum over time.

Your email list is a crucial way to stay in touch with your readers. If someone visits your blog and likes it, they might forget about it the next day. But if they visit your blog, like it, and there’s an email signup, they can enter their email address—and receive your newsletter week after week.

There are plenty of different ways to run your email list. Some bloggers send out a monthly newsletter, others email several times a week. Some send out a teaser for every blog post, others send a regular roundup of recent posts. What matters is figuring out what works for you and your readership.

One thing that almost all lifestyle bloggers will want to do, though, is to offer a freebie. This is a great way to nudge people to sign up. Think of a freebie that saves people time or offers them something valuable that they might well have paid for. That could be a printable, checklist, cheat sheet, audio guide, or almost anything you like.

Organic Traffic from Google (with SEO: Search Engine Optimization)
In the early days of your blog, you might find that most of your traffic trickles in through social media shares or even through you personally contacting friends and family to let them know about your new project.

But as time goes by, more and more of your traffic will likely come from search engines, like Google.

Search engine optimization is the process of making your lifestyle blog easy for Google to find. That means using keywords in your posts, particularly in their titles, so that Google can match those posts with what real people are searching for. It also means making sure your website loads fast and that it looks great on mobile as well as on computers. Check out my primer on keyword research for more.