Color is a very tangible way to brand your blog and choose a specific mood for the site. For my blog, I use a few specific shades of blue here. This color scheme is carried throughout my blog and in the graphics I use for my blog post header images.
Ryan Robinson Blog Homepage (Colors for Branding) Example and Screenshot
There are many theories about the use of color and how people interact with it, but I azerbaijan phone number material to lean on shares of blue largely out of personal preference for the color and the very cool, calm, relatable sense that I feel it conveys to my readers.
Some people ascribe feelings to when they view certain colors.
Some colors may put people at ease, while others may make them uncomfortable.
You can even look up color charts to determine what vibe you want your blog’s brand to exhibit. For example, green is often associated with growth and prosperity, while red is sometimes linked to energy and passion.
What matters most is how you implement the color you choose. Choose colors that complement each other and try to maintain a consistent color scheme throughout your blog layout so as not to confuse your regular readers. This will help you develop your branding strategy and become much more memorable over the long haul.
Ignyte is a marketing firm based out of San Diego, California. While the core function of their website is to drive new business (as all smart small business website designs should), they also have a blog component to their site. They use a shade of purple in a very unique way throughout their website. The results are pretty visually captivating:
Ignyte Blog Color Scheme Example (Screenshot)
Though it’s an unusual choice on the surface, their use of purple for text and images is memorable and visually appealing.
Example of Branding with Colors on Your Blog (Ignyte Screenshot)
Design a Captivating Logo for Your Blog
Logos are a part of our daily life without us even really noticing it. See mine in the top left corner of my blog menu?
Without looking it up, try to think of the Nike logo. Now think about Apple products, Coca-Cola, and Disney. We all roughly know what these logos look like and can imagine them instantly in our minds. Nike can brand a black T-shirt with nothing more than a tiny swoosh, and just about everyone who sees that shirt will know who made it.
Color is a very tangible way to brand your blog
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