SMS vs Push Notifications: Use Cases
Posted: Sat Dec 21, 2024 4:15 am
Your target and KPI determine whether your push notification iranian whatsapp s and SMS marketing tactics are actually working. It’s advisable to use push notifications instead of SMS when:
1. You want to drive conversions and prompt purchases. Umico, an app that offers a marketplace, loyalty program, and mobile bank features to its 2.5 million customers, recorded a 150% increase in purchase frequency using push notifications.
Also, there was a 20% decrease in cart abandonment, making push notifications better than SMS in luring consumers back to their purchases.
Using cases
How can our team at Reteno do this for you?
We will collect user data from your mobile application, website, CRM system, loyalty programs, etc.
Then we unify the data in one profile.
In addition, we will form segments to provide communication in different channels (app push notifications, emails, app inbox notifications, plus widgets)
2. You want to reactivate inactive customers, convert app users into paying customers, and grow sales through personalized messages. Rocket, an international food delivery company, operating in over eight countries, skyrocketed its order rates by 65% in six months.
Reactivating inactive customers
How did we help? The Reteno team created separate segments and different campaigns to complete each task. We can help you achieve your goals too. Sign up today.
3. Launching a new product. SMS messaging is your best option to inform your customers when promoting a new launch. Example of SMS message:
1. You want to drive conversions and prompt purchases. Umico, an app that offers a marketplace, loyalty program, and mobile bank features to its 2.5 million customers, recorded a 150% increase in purchase frequency using push notifications.
Also, there was a 20% decrease in cart abandonment, making push notifications better than SMS in luring consumers back to their purchases.
Using cases
How can our team at Reteno do this for you?
We will collect user data from your mobile application, website, CRM system, loyalty programs, etc.
Then we unify the data in one profile.
In addition, we will form segments to provide communication in different channels (app push notifications, emails, app inbox notifications, plus widgets)
2. You want to reactivate inactive customers, convert app users into paying customers, and grow sales through personalized messages. Rocket, an international food delivery company, operating in over eight countries, skyrocketed its order rates by 65% in six months.
Reactivating inactive customers
How did we help? The Reteno team created separate segments and different campaigns to complete each task. We can help you achieve your goals too. Sign up today.
3. Launching a new product. SMS messaging is your best option to inform your customers when promoting a new launch. Example of SMS message: