In the previous example, Google has left behind the
Posted: Thu Jan 02, 2025 9:53 am
“200 dollars” part of my search, and shows head-tail articles instead of providing the specific answer I requested. The algorithm, in a way, forces people to simplify their questions. It prioritizes its results pages trying to direct the user to the best answer, considering mainly the following attributes: Well-organized information; Objective questions and answers; Expertise and authority; Interactivity within the pages; Strategic linking; Multimedia materials; Structured data; Usability.
How Will Google SERP Work with AI (Search Generative Experience)? The restaurant email list example above is still being tested, but Google showcased it here as a preview of what’s to come. Search | Google I/O 2023 Google SGE is an AI-powered feature added to the Google Search interface that everyone already knows and loves. It leverages the power of AI technology to enhance search results, offer handy SERP overviews, and streamline the process of browsing the web.
As you can see, Google continues to deliver simple answers as it always did, but now it is less dependent on the availability of an external page that responds to that search intent. Google itself presents an answer through AI. In other words, Google is now able to answer unique and specific questions, like the one in the previous example. Does it mean that SEO is dead? Raise your hand if you’ve heard something like that this year (people always try to kill SEO every once in a while).
How Will Google SERP Work with AI (Search Generative Experience)? The restaurant email list example above is still being tested, but Google showcased it here as a preview of what’s to come. Search | Google I/O 2023 Google SGE is an AI-powered feature added to the Google Search interface that everyone already knows and loves. It leverages the power of AI technology to enhance search results, offer handy SERP overviews, and streamline the process of browsing the web.
As you can see, Google continues to deliver simple answers as it always did, but now it is less dependent on the availability of an external page that responds to that search intent. Google itself presents an answer through AI. In other words, Google is now able to answer unique and specific questions, like the one in the previous example. Does it mean that SEO is dead? Raise your hand if you’ve heard something like that this year (people always try to kill SEO every once in a while).