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A strategic rebrand? Ivio Agency’s Better Branding Workshop is based on these 12 storytelling archetypes and they can take your brand to the next level with their extraordinary team of designers, marketers, and brand strategists. How to Create a Digital Content Strategy Guest Author Guest Author Feb 5, 21 | 5 min read ✓ Human crafted content Updated: December 20, 2023 How to Create a Digital Content Strategy Need content for your business? Find top writers on WriterAccess! Try for free Unless you’ve been living under a rock for the past 40 years, you’ll know how content, and digital content, in particular, is getting better and better.
Videos are becoming more eye-catching. Infographics can sum up information better. And canadian hospitals email list memes are going more viral. The power behind digital content is nothing to argue about. According to Statista, almost 4.66 billion people were active internet users as of October 2020. That means a whopping 59% of the global population are looking for new, engaging content online. While this creates incredible Content Marketing opportunities for businesses, it also means you’ve got to have a clear roadmap of where you’re headed.
And that’s where a digital content strategy comes in. Whether you’re starting from scratch or think your strategy needs a bit of a face-lift, we’ve laid down the steps for creating a digital content strategy you can rely on. 1. Assess What You Have These days, brands and businesses are creating digital content for just about every website, mobile app, and social media account they manage.
Videos are becoming more eye-catching. Infographics can sum up information better. And canadian hospitals email list memes are going more viral. The power behind digital content is nothing to argue about. According to Statista, almost 4.66 billion people were active internet users as of October 2020. That means a whopping 59% of the global population are looking for new, engaging content online. While this creates incredible Content Marketing opportunities for businesses, it also means you’ve got to have a clear roadmap of where you’re headed.
And that’s where a digital content strategy comes in. Whether you’re starting from scratch or think your strategy needs a bit of a face-lift, we’ve laid down the steps for creating a digital content strategy you can rely on. 1. Assess What You Have These days, brands and businesses are creating digital content for just about every website, mobile app, and social media account they manage.