Conversion Rate Optimization (CRO)
Posted: Sun Dec 22, 2024 4:25 am
Conversion Rate Optimization is the systematic process of increasing the percentage of website visitors who take a desired action – be it filling out a form, becoming customers, or otherwise engaging with the site.
Commercial benefits:
Increased ROI from existing traffic
Improved user experience
Higher customer acquisition rates
Better understanding of customer behavior us phone number list and preferences
More efficient use of marketing budget
To acquire this skill, study user experience principles, learn about consumer psychology, and practice creating and testing hypotheses. Familiarize yourself with CRO tools like Hotjar or Crazy Egg.
Beginners should start by analyzing the conversion funnel of a simple website or landing page. Focus on identifying potential barriers to conversion and brainstorming ways to overcome them. Practice creating hypotheses and designing tests to validate them.
Commercial benefits:
Increased ROI from existing traffic
Improved user experience
Higher customer acquisition rates
Better understanding of customer behavior us phone number list and preferences
More efficient use of marketing budget
To acquire this skill, study user experience principles, learn about consumer psychology, and practice creating and testing hypotheses. Familiarize yourself with CRO tools like Hotjar or Crazy Egg.
Beginners should start by analyzing the conversion funnel of a simple website or landing page. Focus on identifying potential barriers to conversion and brainstorming ways to overcome them. Practice creating hypotheses and designing tests to validate them.