Redirect Chains and Loops
Posted: Sun Dec 22, 2024 5:51 am
The problem
Internal links that trigger redirect chains and loops are difficult for search engines to crawl.
They also create a poor user experience.
How to fix it
As mentioned above, update internal links to point to the correct page.
Also, remove intermediate redirects in a chain (update the redirect to go from the source page to the end of the redirect path) or find the cause of the loops.
Links on HTTPS pages lead to HTTP pages
The problem
URLs that mistakenly point to HTTP pages on secure sites can philippines number list cause unnecessary redirects.
How to fix it
Manually update any HTTP links to point to HTTPS pages if it's small scale; ask your developer for help if it's site-wide.
Learn how to create an internal linking strategy
An audit will show you where you can resolve existing issues with internal links.
A strategy will help you deliver results from your website that positively influence your business.
Let's take a look at how you can achieve this.
Step 1 - Identifying your website's pillar pages
Your internal linking strategy starts by making a list of the main pages that will help you develop what are known as topic clusters.
This way you will get a better understanding of your site's architecture.
Pillar pages often target keywords with high search volumes , rather than more specific long-tail keywords that receive fewer monthly searches.
They are also often the ones that generate the most valuable traffic for a business, which means they will usually target your main keywords with the best content.
As an example, the washing machines category on balay.es could be considered one of its most important pages:
Internal links that trigger redirect chains and loops are difficult for search engines to crawl.
They also create a poor user experience.
How to fix it
As mentioned above, update internal links to point to the correct page.
Also, remove intermediate redirects in a chain (update the redirect to go from the source page to the end of the redirect path) or find the cause of the loops.
Links on HTTPS pages lead to HTTP pages
The problem
URLs that mistakenly point to HTTP pages on secure sites can philippines number list cause unnecessary redirects.
How to fix it
Manually update any HTTP links to point to HTTPS pages if it's small scale; ask your developer for help if it's site-wide.
Learn how to create an internal linking strategy
An audit will show you where you can resolve existing issues with internal links.
A strategy will help you deliver results from your website that positively influence your business.
Let's take a look at how you can achieve this.
Step 1 - Identifying your website's pillar pages
Your internal linking strategy starts by making a list of the main pages that will help you develop what are known as topic clusters.
This way you will get a better understanding of your site's architecture.
Pillar pages often target keywords with high search volumes , rather than more specific long-tail keywords that receive fewer monthly searches.
They are also often the ones that generate the most valuable traffic for a business, which means they will usually target your main keywords with the best content.
As an example, the washing machines category on balay.es could be considered one of its most important pages: